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Andrew Olson joins Brandon Hatton at Conscious Wealth Studios to continue the conversation on the Silver Tsunami and the $15 trillion of privately held businesses owned by baby boomers. They begin with a simple question. Is that number real? For many founders, the value of their company does not feel like part of their net worth. The business may be worth millions on paper, yet that value remains illiquid until a transaction occurs. Brandon and Andrew discuss how retirement looks different for entrepreneurs whose wealth is concentrated in a single asset. Many business owners have 80 to 90 percent of their net worth tied up in their company, which means retirement depends on successfully converting that value into liquidity.
Andrew Olson joins Brandon Hatton at Conscious Wealth Studios to continue the conversation on the Silver Tsunami and the $15 trillion of privately held businesses owned by baby boomers. They begin with a simple question. Is that number real? For many founders, the value of their company does not feel like part of their net worth. The business may be worth millions on paper, yet that value remains illiquid until a transaction occurs. Brandon and Andrew discuss how retirement looks different for entrepreneurs whose wealth is concentrated in a single asset. Many business owners have 80 to 90 percent of their net worth tied up in their company, which means retirement depends on successfully converting that value into liquidity.
Brandon hosts a video series where he and the team dissect financial topics, share money memories, and more. Plus, we just like to have fun.
Tune in and subscribe to our series from the Conscious Wealth Studio as we dive into the latest financial trends and market news.

Brandon and Alissa discuss the Center for Conscious Wealth's focus on positive communication for personal transformation and better relationships. They highlight the importance of listening and adopting diverse perspectives, especially in parent-child relationships, while Brandon shares his love for coin bows, emphasizing a broader philosophy of embracing change and adaptability in life.

Brandon and Alissa discuss the Center for Conscious Wealth's focus on positive communication for personal transformation and better relationships. They highlight the importance of listening and adopting diverse perspectives, especially in parent-child relationships, while Brandon shares his love for coin bows, emphasizing a broader philosophy of embracing change and adaptability in life.
We kicked off this episode with a simple question: how much should a non-alcoholic beer really cost? From there, we went deep into the role liquidity plays in your portfolio, the global economy, and how to navigate uncertain markets without getting stuck holding the bag.
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In this behind-the-scenes episode, Brandon Hatton covers how our monthly investment committee isn’t just a formality. It’s a structure designed to challenge assumptions, illuminate blind spots, and protect the people who trust us with their future. In this video, we cover: Why most financial advisors don’t manage your money directly The risks of outsourcing your investment decisions How our committee structure brings in outside perspectives Why we don’t believe in “just holding” an investment How every decision we make ties back to real families, not fund flows At Conscious Wealth, we don’t just talk about conscious investing we live it, every month.
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Brandon and JP explore the fourth pillar of Conscious Wealth: Connection. They discuss how business relationships can be a powerful source of meaning and fulfillment. They share stories from long-term client relationships, insights on why entrepreneurs often fear losing connection after selling their business, and how work itself can be a form of wealth. This conversation offers a fresh perspective on aligning your professional life with purpose, community, and personal growth.
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